Shopping & Dining

Why shop and dine in Rocklin?

A strong local economy and high quality of life in the City of Rocklin are dependent in part upon the community's preference to do their shopping and dining in the City. The City of Rocklin is generally located between Interstate 80 on the east to State Highway 65 on the west.

Map of Rocklin Business District      Rocklin Is Open Interactive Restaurant and Business Map

The goal of the shop and dine program in Rocklin is to encourage residents to shop and dine in Rocklin. When this happens, 100 percent of the City-derived sales tax stays in Rocklin, providing services to Rocklin residents and businesses. Sales taxes are the second largest source of revenues in the City of Rocklin with 23 percent of the City's General Fund coming from sales taxes. When purchases are made in Rocklin, the City receives one percent of the taxable sale. Sales tax revenues are essential revenues for supporting public safety services including Police and Fire and our myriad number of parks and recreation services. We ask you to please remember the next time you shop or dine, to support your Rocklin city businesses, which in turn support our local community.

Frequently Asked Questions - Sales Tax Facts Why shop and dine local? Sales Tax is a major city revenue When purchases are made locally and sales tax applied, the City receives one percent Purchases made outside the City produce no revenues to the City Where does the total sales tax go? Sales Tax of 8.25 percent goes to the State of California Sales tax of one percent goes to the Locality where the sale is made What percent of the City's general fund revenues come from sales taxes? 23 percent How is the sales tax revenue spent within the City? Sales tax revenues is the primary source of funding for key general fund supported services including public safety services (e.g., Police and Fire), park maintenance and recreation programs and services Did you know? For each purchase of a new or pre-owned vehicle or motorcycle from a local dealer averaging $35,000, $2537.50 is the total sales revenue, and the City gets $350 of that revenue A family of four that eats at a local Rocklin restaurant, 24 times a year (twice per month), and spending $40 each meal, produces $69.60 in total sales taxes, and the City gets $9.60 of that revenue For each purchase of a new or pre-owned boat or recreational vehicle averaging $75,000, $5,437.50 is the total sales tax revenue, and the City gets $750 of that revenue For people spending $5,000 per year on home improvement supplies or furniture at businesses within Rocklin, $362.50 is produced in sales tax, and the City gets $50 of that revenue